Ny ATI  THEATER™ 310 teknologi til digital TV

Ny ATI THEATER™ 310 teknologi til digital TV

MARKHAM, Ontario – ATI Technologies Inc. (TSX:ATY, NASDAQ:ATYT) today introduced the THEATER™ 310 VSB/QAM/NTSC Receiver chip for digital television receivers (DTVs), PC-DTV (personal computer-digital television), set top boxes, datacasting, and integrated tuner demodulators (ITDs).

The THEATER 310 demodulates and decodes vestigal sideband (VSB) for ATSC (Advanced Television Systems Committee) terrestrial broadcast, 64 or 256 quadrature amplitude modulation (QAM) for digital cable, BTSC (Broadcast Television Systems Committee) for analog audio and demodulates analog NTSC (National Television Standards Committee) for terrestrial and cable reception.



“We are very proud that our NXT2002, which is now two generations old, has served as the baseline for 8 VSB receiver performance for the nearly three years. The THEATER 310 establishes the new industry benchmark, not only for ATSC reception, but for integration and features,” said Mike Gittings, Director of Digital Television Marketing, DTV/Consumer Products Group, ATI Technologies Inc. “New consumer DTV products require VSB, QAM, and NTSC reception to be competitive. Integrating multiple modes into a single silicon device is important, but the industry needs to remain mindful that performance can’t be compromised in the process.”

THEATER 310 is able to deal with strong co-channel NTSC interference, burst noise, adjacent channel interference and single-frequency interferers in addition to its multipath canceling capability. Performance in the field has been substantially improved over past generations by optimizing over hundreds of captured RF (radio frequency) signals representing difficult indoor and outdoor reception conditions. Performance improvements are due in part to increased equalizer span, new and enhanced semi-blind and blind equalization algorithms, faster equalizer update algorithms, and improved synchronization algorithms for timing and carrier recovery.

“We have long said that market forces would result in exciting industry innovations that will create continued improvements in the off-air reception capabilities of digital television products,” said Consumer Electronics Association CEA President and CEO Gary Shapiro. “The ATI Theater 310 is a prime example of this type of innovation. Technological advancements like the 310 help provide ever-improving value for consumers and will help drive the DTV market.”

In addition to embedded VSB, QAM, NTSC, and BTSC in one device, the THEATER 310 integrated analog front-end reduces the number of intermediate frequency (IF) components that are required in a DTV. The THEATER 310 eliminates the need for a separate analog IF strip and reduces the digital IF strip component count. Furthermore, THEATER 310 includes an EIA/CEA-909 industry standard smart antenna interface to select the best setting on an optional electronically steer-able antenna to further simplify indoor reception.

“We are pleased with the continuous improvement of ATSC TV receiver technology. The industry commitment to ATSC Standards has fostered rapid technological innovation,” said ATSC President Mark Richer.

THEATER 310 samples and evaluation systems will available in the third quarter of 2003. ATI Technologies will exhibit its DTV technologies at NAB 2003 in booth SU7313 (south hall) April 7-11, 2003 in Las Vegas, Nevada.

Link: ATI

Skrevet den 8. Apr 2003. Nyheden er læst 559 gang(e).

Del med dine venner

     

0 kommentarer
Skriv kommentar til nyheden Kommentarer til nyheden fra Facebook

 

Nyeste Videoer og Trailers

Seneste nyheder

Batman: Arkham Knight systemkrav annonceret

Systemkravene til det efterhånden meget ventede Batman: Arkham Knight spil, der skulle blive lanceret den 23.
Læs Mere

G.Skill fortsætter med at dominere DDR4 markedet

G.Skill, som hidtil har slået et utal af overclocking rekorder og produceret massevis af lækre og højtydende R
Læs Mere

Telltale Games går sammen med Marvel

Ja, det kunne måske lyde som en fusionering, men det er det altså ikke. Derimod går de to producenter af henho
Læs Mere

GTA V modtager nye opdateringer

GTA V er stadig meget nyt, og spillet fik da om noget en meget hård start med diverse installations- og opstar
Læs Mere

Nordjysk mand dømt for ulovlig streaming

At sætte sig i sofaen og streame en god film, serie eller noget andet godt er en ting, som rigtig mange danske
Læs Mere

Så hårdhudet er Samsung Galaxy S6

Hvis du sidder derude og kigger lystent på Samsungs nyeste topmodel Galaxy S6, men er du samtidig bange for, a
Læs Mere

GIVEAWAY! Vind med Tweak.dk og Startech

Sidder du tit og ser film fra din bærbare, som desværre er nødt til at stå på TV-bordet under fjernsynet, ford
Læs Mere

Gå på Nessie-jagt med Google Street View

Internetgiganten Google har ofte gang i de mest sære projekter, og nu kan vi bringe en nyhed om endnu en sær t
Læs Mere
Indsend nyhed
Har du fundet en fed nyhed så indsend den så alle andre på Tweak.dk kan få glæde af den.