Today, Ubisoft announced that Toys“R”UsTowers, a free-to-play toy store simulation game, is now available on Apple iOS. The game, developed in partnership with Toys “R”Us, is also currently available on Facebook. Whether playing the game on iOS or Facebook, players will be able to continue their progress on either platform from right where they left off!
Created by Ubisoft Quebec, Toys“R”Us Towers gives players the chance to step into the shoes of the newest employee at Toys“R”Us.
Players manage their own toy store by building and designing a variety of toy departments and attractions, such as creating a science toy department or even adding a Ferris wheel just like the 60-foot indoor Ferris wheel featured in the Toys“R”Us international flagship store in Times Square.
As players amass experience and sales, they will progress through seven levels from trainee to Store Manager, all the way up to CEO. Players can get their friends involved by sharing resources and helping each other participate in weekly events or engaging in friendly competition to see who can rise to the top the fastest.
Players can also choose to purchase currency within the game, which can be spent on additional enery, premium toy departments, boosts and more. In the game’s name, “towers” refers to the levels of building and construction that users engage in to create the varying departments of their very own toy store.
“We’re pleased to continue our partnership with Toys”R”US to bring the game to iOS,” said Chris Early, vice president of digital publishing at Ubisoft. “Avid Toys“R”Us shoppers can now experience the excitement of building, managing and working in their very own toy store through this fun game on their mobile devices, anytime they want.”
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