Nvidias Kepler architecture has displayed excellent, sometimes record-breaking performance since its grand debut in March. The GeForce GTX 680 was the fastest single-GPU graphics card until AMD recaptured the mojo last week, and the GeForce GTX 690 is still the undisputed king of single-card solutions, thanks to its dual GPUs (and prodigious thousand-dollar price tag). In spite of these successes, Kepler has seemed eerily reluctant to get its feet wet in the shallow waters of the low-end market. Until earlier this month, the cheapest Kepler card Nvidia could offer cash-strapped enthusiasts was the GeForce GTX 670—which, at $400, really isn't very cheap at all. Anything more affordable was derived from Nvidia's older Fermi architecture and manufactured using a 40-nm fab process. All the while, AMD acolytes have had a whole lineup of state-of-the-art, 28-nm Radeons to choose from, including the $109.99 Radeon HD 7750 that came out back in February.
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